The Marketing team at Shopee is responsible for conceptualizing and implementing go-to-market activities to achieve increased usage and visibility. The team covers areas including Campaigns Management, Community, Public Relations, Partnerships, Offline Marketing and Design. The Regional Marketing team is responsible for strategizing and implementing go-to-market activities and working with local teams to localize marketing for the specific markets. The Brand and Growth Marketing team covers all aspects of online and performance marketing for the region. This team is responsible for data-driven solutions, tracking and measuring data to reach the targeted customers.

The Data team at Shopee consists of the Business Intelligence and Data Science teams. The Business Intelligence team plays a critical role in building Shopee's data platforms and conducting business-related analysis to solve business-related issues. The Data Science team prides itself in using scientific methods and hacking skills to power key business processes and elevate the business model based on a deep understanding of Shopee's business strategy. This includes machine learning, computer vision, natural language processing, and rules-based models.

The Marketing team at Shopee is responsible for conceptualizing and implementing go-to-market activities to achieve increased usage and visibility. The team covers areas including Campaigns Management, Community, Public Relations, Partnerships, Offline Marketing and Design. The Regional Marketing team is responsible for strategizing and implementing go-to-market activities and working with local teams to localize marketing for the specific markets. The Brand and Growth Marketing team covers all aspects of online and performance marketing for the region. This team is responsible for data-driven solutions, tracking and measuring data to reach the targeted customers.

The Business Development and Partnerships teams at Shopee are dynamic and energetic. The teams are always looking to acquire business opportunities to drive Shopee to be the No. 1 e-commerce platform in Southeast Asia and Taiwan. The aim of the Business Development and Partnership teams is to provide Shopee’s buyers with a wide variety of product listings at the best prices.